Wella Koleston Perfect ME+ Hair Color:

Wella Koleston Perfect ME+ is the first and only professional hair color brand to feature breakthrough technologies, Pure Balance Technology. Pure Balance Technology is designed to minimize the formation of free radicals during the color formation by deactivating impurities like metals present in hair. Free radicals interfere with color formation during the color development and are a key cause of hair damage. With Pure Balance Technology, the result is even purer color results with natural depth and shine and significantly less hair damage, color after color. The ME+ technology is a scientific breakthrough designed to replace extreme sensitizers, PPD and PTD, reducing the risk of developing a new allergy to hair color. The new formula also delivers color that is significantly more even, balanced and true to tone from root to tip offering better balance of tone and control of depth with up to 100% grey coverage. The vibrant color portfolio spans naturals, brunettes, reds, and blondes, plus a special mixing range to make a wide array of shades possible. 

ATTENTION: This product requires professional expertise. The seller is not liable for any adverse ou

Wella Koleston Perfect ME+ is the first permanent hair color to feature ME+ technology, a groundbreaking innovation that delivers pure, balanced color results with natural depth and brilliant shine—while significantly reducing the risk of developing a new allergy to hair color*. Trusted by professionals worldwide, Koleston Perfect ME+ offers a portfolio of over 110 rich, true-to-tone shades, delivering vibrant, even color from root to tip.

Key Features: ME+ Technology – Reduces the risk of developing a new allergy to hair color* Pure Color Results – Balanced tone with true-to-shade accuracy and even coverage Natural-Looking Depth & Shine – Enhances the hair’s natural light reflection Up to 100% Gray Coverage – Consistent results even on resistant hair Less Hair Damage – Thanks to optimized color technology that respects the hair structure Over 110 Intermixable Shades – Wide range across naturals, ash, reds, golds, coppers, and more Low Odor – For a more pleasant salon experience

ATTENTION: These products require professional expertise. Seller is not liable for any adverse outcome resulting from the use of this product.

Mixing Ratio: 1:1 with Wella Welloxon Perfect Developer Available in 6%, 9%, or 12% depending on desired lift and coverage Application: Apply to dry hair Processing Time: 30–40 minutes No heat required